Several Toys on Track to Sell Out Before Christmas Including L.O.L. Surprise!\u2122 , Rainbow High\u2122, and
\nMGA\u2019s Miniverse\u2122 Which Was Just Granted a Patent for the Collectible Brand\u2019s \u201cMake It\u201d Component
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\n Media Contacts: LOS ANGELES (Dec. 14, 2023)<\/b> — With only 10 days left before Christmas MGA Entertainment (MGA)<\/a>), one of the largest and fastest growing privately held toy and entertainment companies in the world, continues its strong position in the global toy market this holiday season. With Rainbow High\u2122 the top fashion doll** around the world*** and MGA\u2019s Miniverse\u2122, the No. 1 item in miscellaneous toys, both in November, according to Circana, the company is expecting to sell out of several items globally prior to Christmas including its L.O.L. Surprise!\u2122 Magic Flyers\u2122<\/a>, Rainbow High\u2122 Color & Create\u2122 dolls<\/a>, and MGA\u2019s Miniverse\u2122 Make It Mini Food\u2122 Holiday Theme Collection<\/a>. In addition, this week MGA\u2019s Miniverse Make it Mini Food\u2122<\/a> was granted a patent for its \u201cmake it\u201d component, protecting the brand from counterfeit versions of the highly popular collectible line. <\/p>\n \u201cWhen the pandemic was winding down, and many other toy companies cut back on R&D and product development, MGA Entertainment doubled down, allowing us to offer consumers the most innovative, new toys available for the 2023 season \u2026 and there\u2019s a lot more to come in 2024,\u201d said Isaac Larian, Founder and CEO. \u201cWith the explosive global growth of the MGA\u2019s Miniverse brand, we wanted to protect consumers from knock-offs and counterfeit versions, and the new patent will help ensure they are getting high-quality, genuine Miniverse products. If it\u2019s not Miniverse, then it\u2019s not Miniverse!\u201d <\/p>\n MGA\u2019s Miniverse continues its growth globally, moving up the charts quickly according to Circana: <\/p>\n The Rainbow High fashion doll line has been performing equally well globally through the fall and holiday seasons according to Circana:<\/p>\n ABOUT MGA ENTERTAINMENT<\/b><\/p>\n MGA Entertainmet<\/a> \u202fis one of the largest and fastest growing privately held toy and entertainment companies in the world. Headquartered in Los Angeles with offices globally, the company creates innovative, proprietary, and licensed consumer products and entertainment properties, including toys, games, dolls, apparel, consumer electronics, home d\u00e9cor, stationery, sporting goods, movies, and television series. The MGA family includes award-winning brands such as L.O.L. Surprise!\u2122<\/a>,Little Tikes\u00ae<\/a>, Rainbow High\u2122<\/a>, Bratz\u00ae<\/a>, MGA\u2019s Miniverse\u2122<\/a>, Fluffie Stuffiez\u2122<\/a> Na! Na! Na! Surprise\u2122<\/a>, Micro Games of America\u2122, Baby Born\u00ae Surprise<\/a> and Zapf Creation\u00ae<\/a>. For more information, please visit us at\u00a0www.mgae.com<\/a>\u00a0or check us out at\u00a0LinkedIn<\/a>, Threads<\/a>, Instagram<\/a> Facebook<\/a>.<\/p>\n *Source: Circana\/Retail Tracking Service\/US\/JAN-Nov 2023\/Total Toys\/Dollars<\/i><\/p>\n **Source: Circana\/Retail Tracking Service\/US\/Nov 2023\/Dollars<\/i><\/p>\n ***NPD Circana YTD\/Europe\/JAN-OCT 2023<\/i><\/p>\n","protected":false},"excerpt":{"rendered":" Several Toys on Track to Sell Out Before Christmas Including L.O.L. Surprise!\u2122 , Rainbow High\u2122, and MGA\u2019s Miniverse\u2122 Which Was Just Granted a Patent for the Collectible Brand\u2019s \u201cMake It\u201d Component Media Contacts: Alan Hilowitz For MGA Entertainment news@mgae.com LOS ANGELES (Dec. 14, 2023) — With only 10 days left before Christmas MGA Entertainment (MGA)), […]<\/p>\n","protected":false},"author":1,"featured_media":2320,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"bgseo_title":"","bgseo_description":"","bgseo_robots_index":"index","bgseo_robots_follow":"follow","footnotes":""},"categories":[6],"tags":[],"class_list":["post-1572","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-news"],"acf":[],"aioseo_notices":[],"jetpack_featured_media_url":"https:\/\/www.mgae.com\/wp-content\/uploads\/2024\/09\/Footer-logo-latest.png","_links":{"self":[{"href":"https:\/\/www.mgae.com\/wp-json\/wp\/v2\/posts\/1572","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.mgae.com\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.mgae.com\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.mgae.com\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.mgae.com\/wp-json\/wp\/v2\/comments?post=1572"}],"version-history":[{"count":1,"href":"https:\/\/www.mgae.com\/wp-json\/wp\/v2\/posts\/1572\/revisions"}],"predecessor-version":[{"id":3192,"href":"https:\/\/www.mgae.com\/wp-json\/wp\/v2\/posts\/1572\/revisions\/3192"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.mgae.com\/wp-json\/wp\/v2\/media\/2320"}],"wp:attachment":[{"href":"https:\/\/www.mgae.com\/wp-json\/wp\/v2\/media?parent=1572"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.mgae.com\/wp-json\/wp\/v2\/categories?post=1572"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.mgae.com\/wp-json\/wp\/v2\/tags?post=1572"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}
\n Alan Hilowitz
\n For MGA Entertainment
\n news@mgae.com<\/a>\n<\/p>\n\n
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